Kat Loterzo
Life + Biz Coach and Leadership Guru
I’m a multi-passionate, crazy ass entrepreneur slash artist who believes in a life completely on my terms.
What do I mean by this??? I mean that whatever is on your heart, whatever you desire or dream of in ALL areas of life CAN become your reality if you’re willing to go and CLAIM IT.
A few things about me and why you and I might get along …
I run a multi-million dollar and growing business which is all online and allows me to do what I want with who I want and how I want on a daily basis. Hint … this is the business, this website right here! The whole business is just ME BEING ME, which is exactly what I kick my clients butts on doing!
Prior to this my business was being a Personal Trainer in my hometown of Melbourne, Australia. I did that from the year 2000 until 2012, when my online business reached a point of more than fully replacing my offline income.
I started blogging in 2007 because I thought I should have a newsletter for my clients and sending stuff over email was crashing people’s servers due to all the images I used. In 2008 I sold my first ebook, thinking my path to millions might be ebook sales (it wasn’t), in 2010 I started working solely with women through my online fitness and fat loss business Woman Incredible, and by the end of 2012 I was making over 30k per month selling products that didn’t go over $99 each. In 2013 I moved out of being a fitness chick and started feeling my way around how to do what I REALLY wanted, which was – is! – to inspire women to live their DREAMS and have it all, on their terms.
I didn’t really know what the heck I was doing and got suckered in to being a ‘business coach’ and not really letting the REAL me shine which (long story very short!) resulted in me ending up over 100k in debt by the end of 2013 and nearly going bankrupt.
In 2014 I came rising up from the ashes like a bat outta hell basically deciding that following the ‘rules’ of business hadn’t worked for me PLUS it sucked so from here on out I was going to do and say exactly what I pleased and everyone who didn’t like it could get fucked. After all, doing things by the book was never really me anyway! Within 5 weeks of this decision I made an extra 40k, within 6 months I was making over 80k per month online, within 8 months over 100k per month online, and things just keep getting better. I definitely still struggle at times with fully letting me be ME (honestly the real me is seriously fucking insane) but I’m getting better at it day by day and the best part is? It’s never been easier or more fun to make money this way!
When I talk about having it all I am NOT just talking about money. I work my ass off in the gym / yoga studio / etc to be in as shit-hot shape as possible. I believe in abs! I REALLY WANT IT ALL!
I am INCREDIBLY selfish with how I spend my time and energy. I am ruthless about valuing what I value in business and life and have LEARNED to just say no to stuff that doesn’t move me forward on my dreams and missions as an entrepreneur, an artist, a writer, a woman, a mother and ME. I have no problem with being socially rude, with ignoring messages, phone calls etc, with walking away from something if it’s not RIGHT FOR ME. I suggest you learn to be a selfish bitch as well or you’ll never reach your dreams.
I believe in PRODUCING money not saving it. I fucking hate budgets and haven’t followed one since I was a schoolgirl. I’ve actually GIVEN UP ON SAVING and instead I focus on investing and creating more wealth. I’m excited about investing into what other entrepreneurs and big dreamers are doing as part of this!
Because I believe in just MAKING MORE MONEY when I want or need more, I do whatever I want in life. Currently I live in the Gold Coast, Australia with my two kids Alyssa and Nathan, and prior to that we lived location free for 2 years. We’ve been in so many countries we’ve lost count and done everything from stayed in the worlds BEST hotels and resorts to taken an RV from LA to NYC through the middle of winter and over the course of a month. That was AWESOME fun by the way!
I am really really REALLY bad at detail. Or being organised. Or remembering to finish stuff. Or ticking stuff off my list. I’ve pretty much created this entire business and life based around me being able to do whatever the heck I please each day as a writer and a creator.
I am a writer and creator first and foremost. Being an entrepreneur is a byproduct of my art. All I really ever wanted to do was write! (And speak and sell … :))
I want 2 more kids. Twins preferably, as I hated being pregnant both times (MAN I gained so much weight!) and in my second pregnancy I was hospitalised off and on from the 20-week mark due to increasingly serious massive haemmoraghing. They don’t really know why it happened and it could happen again. It was very scary and very tough as for some of the time we thought I had a condition which has a high risk of death (of the mother) during childbirth, as well as a compulsory hysterectomy and possible bladder removal! Fortunately none of that was true but still … pregnancy can be tough! Despite this I definitely do want more kids and yep I’m serious about the twins ?
I have a column on The Huffington Post … I want to write regularly for Entrepreneur, Forbes, Success Magazine as well and fully intend to do so!
I have published over 30 books on Amazon and I will have over 100 on there before the end of the year. 29 of the 30 have been best-sellers ? Visit www.booksforkickasswomen.com to check my work out!
I have created over 90 different online products and programs. I’m a mad creator, I can’t stop! Visit my Programs page to see how I can help you.
Hmmm … what else? I love coffee so much I’d probably give up food first. I drink red wine – the BEST stuff – every night. I eat chocolate every day … the darker and richer the better. When I go to the beach I love to just lay down in the sand and get all messy, hate lying on a towel. I like being connected to the earth! I love Bikram yoga, love kicking my own ass in the gym. I only eat 2 meals a day, usually around 3pm and 7pm; mostly heaps of greens and protein with some good fats like almond butter or goat cheese or oils. I most definitely have my chocolate nutty snack paleo-y type stuff in between or else late at night ? … I should say I am pretty structured with what I do in the morning, as an intermittent faster I have BCAAs (amino acids) and greens powders every hour or two from waking otherwise I would risk GAINING fat from skipping meals … just want to throw that in there in case you’re curious about the whole thing! Plus I have loads of coffee while fasting of course! I also do my workout in my fasting time … I love eating and living this way as I am a BIG overeater and don’t want to diet but I don’t mind at all just not STARTING my eating till later in the day then essentially eating as I please! Which is definitely healthy, but a LOT.
I journal every morning … I write after that every day my ‘Daily Asskickery’ message (which you’ll get via email and BOY will it kick your butt!) … I am pretty fucking disciplined with my days and that’s how I’ve achieved so much and continue to reach any goal or dream I set my mind to … oh and I LOVE meeting other truly kickass women who believe in a life of having it all, who don’t mind some SERIOUSLY in your face straight up conversation, who are ready to do the fucking work and not going to bitch and moan if it doesn’t at first work because they WILL. KEEP. GOING!
If that’s you then I’d love to have you as an OFFICIAL part of this incredible community of women leaders and revolutionaries!